Brett Warren , National Director – Metropole Group
If you’re wondering where the real action is in 2025, look no further than Queensland.
Not only did the mighty Maroons clinch the State of Origin series in a thrilling decider, but the Sunshine State is also dominating another scoreboard — interstate migration.
According to the latest data, analysed by the REIQ, more than 25,000 people packed up and moved to Queensland last year, with the bulk coming from New South Wales. That’s right — even the Blues are turning Maroon, at least when it comes to lifestyle choices.
Why the rush north? It’s simple: Queensland offers a rare combination of affordability, liveability, and economic momentum.
From Brisbane’s Olympic-fuelled transformation to the booming regional hubs like Toowoomba and Bundaberg, the appeal is undeniable. And with more people settling outside the capital than within it, according to the research, it’s clear that Queensland’s charm extends well beyond the big smoke.
For property investors and homebuyers, this migration wave is more than just a feel-good story — it’s a strategic opportunity. Demand is surging, rental yields remain strong, and Queensland continues to outperform in investor lending growth.
In fact, nearly one in four investment properties here are now being snapped up by New South Wales buyers.
At Metropole, we’re seeing firsthand how this migration trend is reshaping the market. Whether you’re a seasoned investor or just starting out in your property journey, Queensland’s property landscape is ripe with potential.
So, while the Maroons celebrate their Origin victory, savvy property buyers might just find their own win by backing Queensland – on and off the field.
